MWC2012: Trust, Phone Number, And Billing Key For Carriers To Compete With OTT Providers
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Description
How will mobile operators preserve customers and revenue from threat of over the top service providers (OTT)?
Metaswitch's Simon Williams, SVP Product Management and Marketing, review following mobile network carrier options for competing with OTT providers:
1) Do nothing
2) Wait for standards to be ratified and OEMs to deliver solutions with integrated standard
3) Partner with OTT providers
4) Carriers implement non-standard compliant client and infrastructure solutions today
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