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#MWC14 ARM's Price Points Focus To Reach New Customers

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Added by Telecom News in Z-Telecom News
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John Heinlein from ARM, talks about how diversity is the key story. He focuses on price points, and how through affordable products, ARM is expanding the mobile experience to more consumers who couldn't afford a smartphone a few years ago. He also discusses the wearable trend and smart TV's that ARM technology has made possible.

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