Daily Blob - Target Audience And Demographics For Your Startup

Description:
In this Daily Blob Eli the Computer Guy talks about the difference between your "Target Audience" and your actual demographics served. He explains why the people you have as clients may not be the people you are trying to acquire, and how to handle this.

He also talks about why it is a poor idea to try to service "everyone" even with a web based business and how to create multiple brands for the same company to target different niche demographics.

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